Black Role Models: Michael Jordan

The core values of the black culture range from the history of slavery, resistance, freedom, equality, social status, economic status, education, self- determination, the influence of role models, and so on. Webster’s defines self-determination as freedom to live as one chooses, or to act or decide without consulting another or others. It also defines a role model as a person whose behavior, example, or success is or can be emulated by others. There are many African Americans that exemplify these two core values. However there are few better, or with as many accolades as Michael Jeffery Jordan. Jordan’s many struggles and hurdles on the way to his legendary success define and exemplify self-determination.
Michael Jordan was born in Brooklyn, New York, on February 17, 1963. He was one of the five children of James and Deloris Jordan. Soon after Michael Jordan’s birth, his parents felt that Brooklyn was not the best location to raise a family, so they moved to Wilmington, North Carolina. As a child Michael immediately became interested in sports. His favorite sport was baseball, which was also the favorite of his father. Michael soon developed a love for basketball due to the influence of his older brother Larry who he says he idolized during his youth. During high school Michael played football, basketball, and baseball, but as a sophomore he tried out for the varsity basketball team, and got cut. The coach said Jordan was “he was raw and undersized” (imbd p.1 2009). For most high school boys such news would discourage them from playing organized basketball again. However Michael Jordan was different than others even at a young age. Such news made him even more determined to succeed. Michael spent the year on the junior varsity team practicing religiously on his basketball ability in preparation of the following year’s varsity team try outs. During the next school year after practicing tirelessly, and also growing four inches in height, Michael achieved his childhood goal of making the varsity basketball team. Michael not only became the star of the Laney High basketball team, but also became nationally known for his basketball skills, and eventually making the McDonald's All-American Team as a senior.
Following high school, Michael received a basketball scholarship to North Carolina University to play for legendary coach, Dean Smith. During his first year of college, he was the ACC Freshman of the Year, and lead North Carolina to a 1982 NCAA Championship title. As a junior, Michael won the Naismith College Player of the Year which is given to the best college basketball player, and at the season’s end, he decided to leave North Carolina in order to enter the NBA draft (he would later come back to school to complete his degree in geography).
Michael was selected third by the Chicago Bulls in the 1984, NBA draft. As a professional basketball athlete, Michael Jordan was the best ever in his field. His professional accolades include rookie of the year, five regular season M.V.P. awards, six NBA championships, six NBA finals M.V.P. awards, three All-Star game M.V.P. awards, and a defensive player of the year award.
However all this success didn’t come without tragedy for Michael. On July 23, 1993, his father James Jordan, was brutally murdered while sleeping in his car in North Carolina. Two criminals robbed James, shot him in the chest, and threw his body in a nearby swamp. Three months following his dad’s death Michael retired from basketball saying that, "he no longer had the desire to play” (impd p. 3 2009). Jordan’s next mission was to pursue his father’s love of baseball. He signed a one year minor league contract with the Chicago White Sox, in 1994. However Jordan wasn’t nearly as successful or skilled in baseball as he was in basketball. After the season’s end Michael decided return to playing basketball.
On March 18, 1995, Michael returned to the NBA for three years. In 1998, following another NBA championship, Michael Jordan retired for the second time. However ironically he made yet another come back to the NBA, in 2001, played another season and retired permanently in 2003.
Today Michael Jordan is not only known for being the best basketball player of all time, but also as a role model and hero for others, especially for blacks. ESPN proclaimed Michael Jordan as the best athlete ever. Michael Jordan is a leader and a role model to us all. He is a successful athlete, a graduate of a noted university, and is one of the most successful and respected black business men in the world. His basketball success led to Nike offering him a shoe endorsement deal. Unlike any other in the history of endorsements, Michael Jordan has his own label under Nike called, “Jordan.” He is the CEO of this division. The Jordan label started with just shoes, but it has expanded to all kinds of clothing from shirts, sweaters, jeans, other apparel items, and athletic gear. The Jordan label is known to be the premier brand of Nike, and is a very popular brand worldwide. Michael has experienced great success as the CEO of Jordan and is also a part owner of the Charlotte Bobcats. With all of his success Michael is not only known for being the best basketball player ever, but also a successful business tycoon. This leadership and success illustrates that individuals can branch out and be successful at multiple endeavors. Michael Jordan exemplifies three Black core values: 1) Community- with the Jordan clothing brand’s popularity across Black and other communities around the world, 2) Education- graduating from North Carolina with a degree in Geography, 3) Self-determination- making the varsity high school basketball team after being cut the year before, playing professional baseball when no one else was in favor of the idea, and coming back to play basketball after the murder of his beloved father. Michael Jordan defines greatness. He is a role model to Blacks because he has succeeded in core values that many members of the Black culture are still striving for. With every success story there is failures and bumps in the road to the success. Michael Jordan is living proof of this as well as of how an individual gracefully handles failure, disappointment, obstacles and bumps in the road. Michael Jordan illustrates that with determination, perseverance and hard work successes can be obtai